Marketing Automation
Designed For Clarity
Helping small business owners build GHL systems that convert leads,
nurture relationships, and free up time — without the overwhelm of figuring it out alone.
The Person Behind The System
Nerissa B. Jabarani
Founder, The Calm Parrot
Marketing Automation Studio
Certified Marketing Automation Specialist (MAS) at Libre Academy PH, passer with 90.7% score on first attempt, Master in Business Administration (MBA) degree holder, and founder of The Calm Parrot Marketing Automation Studio.
Before automation, I spent over a decade in corporate real property management, where I learned that systems either carry a business forward or quietly hold it back.
That's what led me here.
I made the leap into marketing automation because I saw how many small business owners were doing everything manually — following up by memory, losing leads in spreadsheets, burning out on tasks a good system could handle. I built The Calm Parrot Marketing Automation Studio to change that.
My approach is calm, clear, and built around your business — not a template. No hustle culture. No jargon. Just automation that works.
Credentials & Experience
How Clarity Looks in Practice
From Free Trial to Paid
On Autopilot
A B2B fleet tracking SaaS needed a way to turn free-trial signups into paying customers — without manual follow-up. Built a complete GHL system with dual pipelines (self-serve + enterprise), lead scoring, and a 7-email nurture sequence that moves prospects from trial to paid on autopilot.
Patient Acquisition System
for a Dental Clinic
A dental clinic was losing potential patients to no-shows and slow follow-up. Built a full patient acquisition funnel with automated appointment booking, a reactivation SMS sequence, and separate nurture flows for new vs. returning patients — so no lead slips through the cracks.
How We Generate
Our Own Leads
Designed and built the studio's own lead generation system from scratch — a 5-segment automation blueprint delivered by business type, with tailored email sequences and a complete GHL workflow spec. Built to demonstrate exactly what we build for clients.
The Systems I Build With
What Changed for Them
Ana L.
Health & Wellness Coach, Philippines
I used to spend hours every week following up with leads manually. Now the system does it for me and I can actually focus on my clients. It just works — and I understood everything she built.
Emma G.
Clinic Owner, Australia
She didn't just set up automations, she made sure I knew how to use them. No jargon, no overwhelm.
My booking confirmations and reminders now go out automatically and I've stopped losing clients to no-shows.
James R.
Business Consultant, Philippines
I was skeptical about automation because I thought it would feel cold and robotic. What she built actually feels like me. My tone, my process. My leads get nurtured and I didn't have to write a single follow-up email.
Wondering About Something?
What exactly does a marketing automation specialist do?
Think of it as setting up a system that handles your follow-ups, lead nurturing, and client communications — automatically. Instead of manually sending emails, chasing leads, or remembering to follow up, the system does it for you while you focus on running your business. I build those systems inside GoHighLevel.
Do I need to already have GoHighLevel to work with you?
Not at all. If you're new to GHL, I can walk you through what you'd need and help you get set up before we start building. If you already have an account, great, we can dive straight in.
How long does a typical project take?
It depends on the scope, but most done-for-you builds take 2–4 weeks from discovery call to handoff. I'll give you a clearer timeline once we've talked through what you need.
What does the process look like from start to finish?
We start with a discovery call so I can understand your business and what you want to automate. From there, I put together a strategy, build the workflows inside GHL, test everything, and walk you through how it works before handoff. You'll know exactly what was built and why.
Will I understand how to use what you build?
Yes — that's important to me. I don't just hand over a build and disappear. I make sure you understand how it works and what to look out for. Clarity is kind of my thing.
I'm not sure I need automation yet. Is this still for me?
If you're spending time on repetitive tasks — sending follow-up messages, confirming appointments, chasing leads who never heard back from you — then automation is probably already overdue. A quick call can help you figure out if it makes sense right now or down the road.
More clients. Less manual work.
A business that runs even when you're offline.
That's what a well-built system gives you.
©2026 The Calm Parrot Marketing Automation Studio. All Rights Reserved.
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